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Sri Lanka Integrates Artificial Intelligence into School

Sri Lanka’s Ministry of Education and Microsoft are teaming up to revolutionize education. They’re bringing Artificial Intelligence (AI) and Machine Learning (ML) into the national school curriculum development process. This partnership aims to make AI education accessible to all students and teachers.

The program will start from grade eight. The government has set aside Rs 1 billion for AI projects, including a national AI center. AI Clubs will be set up in 100 schools, reaching about 300,000 students.

Microsoft will train 100 teachers and support online learning activities. Students can access resources through the AIClub Navigator platform. The Schools Fiberization project has already connected 1,000 schools, paving the way for advanced educational technology.

AI skills are becoming crucial for future jobs. A Microsoft and LinkedIn study shows that many leaders won’t hire people without AI skills. By embracing AI in education, Sri Lanka is preparing its youth for tomorrow’s workforce.

Ministry of Education and Microsoft Sign MoU to Introduce AI in Schools

Sri Lanka’s Ministry of Education has partnered with Microsoft to bring AI into schools. This collaboration will introduce AI and Machine Learning into the curriculum. The initiative starts with a pilot project in select schools nationwide.

Pilot Project to Roll Out in 20 Selected Schools Across 20 Districts

The pilot will launch in 20 schools, covering all nine provinces. Students in Grade 8 and above will explore AI in their IT classes. The program aims for full implementation by 2025.

The signing ceremony on March 19 included key figures. Among them were Dr. Susil Premajayantha, Minister of Education, and Julie J. Chung, US Ambassador to Sri Lanka.

Dr. Susil Premajayantha, Minister of Education
Kanaka Herath, State Minister of Technology
Julie J. Chung, United States Ambassador to Sri Lanka
Puneet Chandok, President of Microsoft India and South Asia
Representatives from various educational institutions, such as D.S. Senanayake College, Colombo

Dedicated Microsoft Team to Support Online Educational Activities

Microsoft will provide its 365 platform for secure communication and collaboration. This tool will enhance online learning for students in the chosen schools.

The partnership aims to empower learners and teachers for the AI era. It uses a ‘train the trainer’ model to spread knowledge effectively.

By integrating AI into education, Sri Lanka prepares its youth for the future. This forward-thinking approach equips students with skills for a rapidly changing world.

Transforming Education System with AI and Machine Learning

Sri Lanka’s education system is embracing AI and machine learning. This marks a big step in the country’s digital growth. Global Microsoft Education teams and the National Institute of Education (NIE) have created a comprehensive curriculum. It aims to help students and teachers thrive in the AI era.

The curriculum covers key topics like machine learning and robotics. These skills will prepare students for an AI-driven world. The project will start in 20 schools across all nine provinces.

A ‘train the trainer’ model will ensure teachers can share AI knowledge. Microsoft 365 will provide a safe space for online learning. This platform will help both students and teachers work together.

AI can transform Sri Lanka’s education system in many ways. It can solve problems like limited resources and unequal access. AI can tailor learning to fit different styles and needs.

This technology can also bring education to remote areas. It promotes inclusive learning and helps develop rural regions. The teamwork between the Ministry of Education and Microsoft is a big step forward.

FAQ

What is the collaboration between the Ministry of Education in Sri Lanka and Microsoft?

Sri Lanka’s Ministry of Education and Microsoft have signed an MoU. They aim to integrate AI and Machine Learning into the national school curriculum. This effort seeks to transform the country’s education system.

When will the pilot testing phase of the AI integration begin?

The pilot testing will start from grade eight and above. It will involve 20 selected schools across 20 districts in Sri Lanka.

What platform will be provided as part of the MoU signing?

The MoU includes the provision of the Microsoft 365 platform. It will serve as a secure hub for students and teachers to communicate and collaborate.

How will the pilot project be implemented in the selected schools?

The project will roll out in 20 chosen schools. These schools will receive conducive classrooms and necessary technical equipment. A Microsoft team will support online educational activities.

Who developed the comprehensive curriculum for the AI integration?

Global Microsoft Education teams and Sri Lanka’s National Institute of Education (NIE) developed the curriculum. They worked together to create a comprehensive learning plan.

How will the pilot program empower learners and educators?

The pilot program will follow the ‘train the trainer’ model. It will prepare both learners and educators to navigate the AI era confidently.

What is the goal of integrating AI and ML into the national school curriculum?

The goal is to make AI accessible to everyone. It aims to empower learners and educators in the AI era. Ultimately, it seeks to transform Sri Lanka’s education system.

Sri Lanka’s Netball Team Returns Home After Victory

Sri Lanka’s Netball Team Returns Home After Asian Championship Success with great pride. They came back as the strong runners-up of a thrilling tournament. Their skill and hard work at the Asian Netball Championship 2024 stood out.

The coach praised the team for their grit despite challenges. Their success shines as a beacon of hope for netball in Sri Lanka. Their journey back is not just about traveling. It marks a big achievement for the sport in the country. The nation’s joyous welcome highlights their proud moment in sports history. Read more about their journey on Sri Lanka’s sporting narrative.

Key Takeaways

Sri Lanka excels in netball, winning several championships and showing great talent.
The nation supports its athletes, showing how sports unite and celebrate Sri Lankan culture.
Even with economic and administrative challenges, Sri Lankan athletes keep competing with determination and pride.
The team’s victory and warm welcome home show potential for growth in netball and other sports.
Schools like Holy Family Convent, Kurunegala are key in developing young talent like netball star Hiruni.
With a focus on youth and global competitions, Sri Lanka aims to climb the ranks in world netball.

A Glimpse into Sri Lanka’s Journey at the Asian Netball Championship

Sri Lanka’s national team shined at the annual Asian Championships. Their remarkable performance has thrilled fans and boosted national pride. This competition draws the continent’s top teams. It’s a stage for fierce battles and the rise of new netball stars.

Undefeated Streak in the Group Stages

Sri Lanka kicked off with a strong win against the Philippines, scoring 73-42. This win began their string of victories. They went on to defeat Saudi Arabia, India, Japan, Malaysia, and the Maldives. Sri Lanka dominated each game, showing their strength and skill.

Decisive Wins Showcasing Dominance

Moving smoothly into the semi-finals, the team impressed everyone against Hong Kong. The score was 71-47. Every player played a vital role in this win. Their success in the semi-finals underscored their skill and earned them a top spot at the championships.

A Nail-Biting Final Against Singapore

The final match against Singapore was gripping. Both teams fought hard, displaying strategic plays and persistence. In the end, Singapore won by a small margin. Yet, Sri Lanka’s performance was strong throughout the tournament. Their strategy and gameplay were commendable in this important event.

Reflecting on these matches shows the need to promote human rights in sports. Fair treatment for all is crucial, as this analysis discusses. Sri Lanka’s journey offers valuable lessons for the nation’s sports future.

Sri Lanka’s Netball Team Returns Home After Asian Championship Success

The Sri Lankan national netball team came home to a huge welcome. They won the Asian Netball Championship, making everyone proud. Their win shows the country’s love for the sport and their amazing skills.

Nation’s Euphoria Over the Team’s Homecoming

Fans filled Colombo’s streets to celebrate the win. This big welcome shows the country’s pride. The team rode through the city on an open-top bus, shining like heroes.

Recognition of Athletic Excellence and National Pride

Their win boosts Sri Lanka’s sports reputation worldwide. Thanks to great planning and hard work, they’ve made their country proud. This win shows Sri Lanka’s commitment to excellence, helping both sports and the nation to grow. Sri Lanka’s investment in promoting excellence shines through.

The coach applauded the team’s amazing effort. Even though she’s leaving, her strategies and the team’s hard work set a high bar for future teams. They aim to keep this level of success going.

This victory has made netball even more special in Sri Lanka. It inspires young athletes, showing them what they can achieve. It’s a shining example for all, encouraging them to reach their dreams.

The Struggles Behind Sri Lanka’s Netball Triumphs

The Sri Lankan netball team’s success is shadowed by major issues. They fell in world rankings, from 14th in 2009 to 25th. This shows problems within the sport’s leadership. Despite winning the Asian Netball title four times, countries like Singapore, Malaysia, and Hong Kong are doing better. They’ve surpassed Sri Lanka in both rankings and facilities.

Head Coach P.D.N. Prasadi is committed beyond just tactics. She invests her own money and works hard to turn talent into winners. While cricket in Sri Lanka has seen massive improvements, netball is still struggling. By focusing on netball, it might become as big as cricket in the region.

It’s crucial to fix the problems with the nation’s netball federation, especially with the Asia Cup coming up. Sri Lanka needs a stable netball system to compete well again. The team’s past wins, despite difficulties, show their strong spirit. It’s a wake-up call for better support from the sports authorities.

Union Assurance Named Best Digital Insurer Sri Lanka 2024

It’s key to recognize firms that excel in the Sri Lankan Insurance Industry’s digital evolution. Union Assurance has earned the title of Best Digital Life Insurer in Sri Lanka for 2024. This award came from the Global Business & Finance Magazine Awards. This honor spotlights Union Assurance’s role as a leader in the field. It shows their dedication to blending top-notch digital tech into life insurance for their customers.

Union Assurance Crowned Best Digital Life Insurer of Sri Lanka 2024

Union Assurance’s commitment to excellence in digital insurance stands out with this award. They have not just reached a high standard in the market with their Clicklife App but have also introduced a digital loyalty rewards program. By promoting a healthier lifestyle through rewards, and with innovative apps, Union Assurance is leading the way in InsurTech.

Union Assurance’s move towards digital innovation has gained much praise within the insurance community. Their joint work with Munich Re in automating financial underwriting in Sri Lanka and Asia marks a big step. With the e-MER system, what once took days now takes only 15 minutes. This progress by Union Assurance is reshaping the Life Insurance industry in Sri Lanka. They are driving a future focused on customer care and high-tech services.

Revolutionizing the Insurance Sector: Union Assurance’s Digital Triumph

Insurance tech in Sri Lanka is advancing, thanks to Union Assurance’s efforts. The company’s achievements were recognized at the Global Business & Finance Magazine Awards. This shows how much the insurance sector is changing.

The Global Business & Finance Magazine Awards Recognition

Union Assurance won the Best Digital Life Insurer of 2024 award. This highlights their work in digital transformation, improving customer experience, and innovating financial services. It shows their leadership in using advanced insurance technology.

Pioneering Digital Transformation in Sri Lankan Insurance

Union Assurance is changing the game with its Clicklife app. This life insurance app lets users manage their policies easily on their phones. It includes tech like an AI-driven calorie counter. This improves the customer experience by meeting modern needs.

Company	Award	Feature Highlight
Union Assurance	Best Digital Life Insurer 2024	Clicklife app, AI-driven features
Teejay Group	Profit after Tax LKR 0.9 Bn	Leading textile innovation
Neptune Recyclers	Gold Award for Waste Management	Environmental sustainability focus
Sri Lanka Ports Authority	Subsidiary Milestone Commemoration	Enhancements in port operations

Digital transformation at Union Assurance goes beyond. It focuses on security, efficiency, and ease of access. This marks a new era for life insurance and financial services innovation in Sri Lanka.

Union Assurance Crowned Best Digital Life Insurer of Sri Lanka 2024

Union Assurance has taken a big step in digital progress. They won the ‘Best Digital Life Insurer – Sri Lanka 2024’ title. This award was given by the Global Business and Finance Magazine Awards. It shows the company’s dedication to using InsurTech like Financial Underwriting Automation and Digital Medical Records. These innovations help improve the Customer Experience.

Union Assurance made a big leap by introducing the Electronic Medical Examination Report (e-MER). This trimmed down the policy issuance process to just 15 minutes. Moreover, the Clicklife App has been launched. It’s seen as the most complete life insurance app in Sri Lanka. This app provides easy and customized services to users.

Union Assurance also started the industry’s first Digital Loyalty Rewards program. This program adds real value to how they keep and attract customers. Their leading work is changing the usual ways of underwriting. It also moves customer service to be quicker and more adaptable.

Union Assurance recognized for driving digital transformation and revolutionizing the Life Insurance industry through technology and customer-centric initiatives.

To learn more about how Union Assurance leads in life insurance with their innovative work, click here for our detailed coverage on their newest projects.

Initiative	Impact	Launch Year
Financial Underwriting Automation	Enhanced speed and accuracy in risk evaluation	2024
e-MER Implementation	Reduced policy issuance time to 15 minutes	2024
Clicklife Mobile App	Comprehensive access to policy management	2024
Digital Loyalty Rewards	Enhanced customer retention and engagement	2024

The digital tools and programs created by Union Assurance are groundbreaking. They not only lead in Sri Lanka but also set a global example. These efforts push the insurance industry to blend technology with traditional practices.

Innovative InsurTech: The Hallmarks of Union Assurance’s Success

Union Assurance is a leader in insurance technology in Sri Lanka. It has made a big impact with the Union Assurance Clicklife App. This app has created a new and easy way for people to deal with insurance.

Clicklife App: Sri Lanka’s Comprehensive Life Insurance Solution

The Union Assurance Clicklife App is changing how insurance works. It has an AI-Driven Calorie Counter and Digital Loyalty Rewards. These features make it easy to stay healthy and get rewards for it.

This app is part of a big plan to make insurance better by focusing on the users. Making strong systems is key, especially when dealing with natural disasters. These challenges show why we need reliable insurance services.

Automated Financial Underwriting Making Headlines in Asia

Union Assurance has made getting insurance faster with automated financial underwriting. This is the first time it’s been done in Asia. Working with companies like Munich Re has allowed them to offer personalized coverage. This sets new highs in what insurance companies can do.

Feature	Description	Impact
AI-Driven Calorie Counter	Tracks user’s calorie intake and suggests health plans.	Improves personal health management and policy personalization.
Digital Loyalty Rewards	Rewards programme for maintaining healthy habits.	Encourages long-term customer retention and engagement.
Automated Financial Underwriting	Uses technology to streamline policy application processes.	Reduces time from days to minutes, enhancing customer satisfaction.

The partnership with SLT-MOBITEL and using payment solutions like mCash has made things easier. This shows Union Assurance’s promise to offer full coverage conveniently. It’s part of a big plan to help Sri Lanka have better financial security.

The Future of Union Assurance: Advancements and Customer-Centricity

Union Assurance is all about Protecting Lives and Enriching Well-Being in Sri Lanka. Under CEO Senath Jayatilake, Union Assurance focuses on using Robust Technological Infrastructure. This helps improve how customers experience their services. They aim to offer Premier Insurance Solutions that provide Tailored Coverage. This matches the evolving needs of their clients perfectly.

Union Assurance is known for putting customers first. This focus makes it a leader in the insurance field. A digital-first mindset ensures ongoing innovation. Thus, Union Assurance can deliver advanced services that meet today’s demands. By including the latest technology in their services, they create a complete ecosystem. This approach solidifies their position in the industry. It also strengthens their promise to protect their customers’ financial future.

The growth of global trade, including a 15% rise in exports in early 2023, supports Union Assurance’s success. Their progress impacts the financial sector and boosts the nation’s economic recovery. Union Assurance’s continuous innovation and growth set an example in digital transformation within the insurance industry.

Sri Lanka Names Hans Wijayasuriya as Digital Economy Lead

OMP Sri Lanka has announced a significant step in the country’s digital journey. Dr. Hans Wijayasuriya has been chosen as the Chief Advisor on Digital Economy by the president. This key appointment by President Anura Kumara Dissanayake highlights the country’s dedication to leading in technology. It also shows its efforts to transform its digital space.

Sri Lanka Appoints Axiata GED Hans Wijayasuriya as Chief Digital Economy Advisor

Dr. Wijayasuriya brings a wealth of experience from his time as Axiata Group’s General Executive Director. His global recognition, including the top GSMA Chairman’s Award in 2024, will greatly benefit his new position. With this role, Sri Lanka is starting a new chapter in its digital journey. The aim is to boost growth and improve public services with new technology.

Work on economic recovery is moving forward, and Dr. Wijayasuriya’s vision is expected to be key for empowering Sri Lankans digitally. By taking on this important advisory role, he will wrap up his successful time with Axiata by January 2025. This move marks a major shift from his corporate achievements to serving the nation in the technology field.

Sri Lanka Appoints Axiata GED Hans Wijayasuriya as Chief Digital Economy Advisor

Sri Lanka has made a key move by naming Hans Wijayasuriya the Chief Digital Economy Advisor. This important step is set to boost the country’s role in the digital world and enhance its global standing. It shows Sri Lanka’s eagerness to lead in tech among developing countries.

Appointment Marks a Transformational Shift for Sri Lanka’s Digital Landscape

Dr. Wijayasuriya starts his role on November 1, 2024. He brings vast knowledge, especially from the financial world. This matches well with Sri Lanka’s goals of promoting tech and innovation in telecom. On his first day, the local currency strengthened, showing more investor confidence, particularly in finance.

Empowering a National Vision: Toward a Digitally Advanced Sri Lanka

With Dr. Wijayasuriya’s leadership, Sri Lanka aims to launch major digital updates. These plans are to upgrade infrastructure and make tech widely available, improving living standards and job chances for everyone. His experience in emerging markets and digital fields will likely lead to significant progress.

Public-Private Synergy: Wijayasuriya’s Role in Digital Policy and Advisory

Advancing digitally needs teamwork between the government and private companies. Dr. Wijayasuriya will head the ICTA of Sri Lanka, focusing on starting strong and creating solid policies. His role aims to synchronize Sri Lanka with global digital developments, promoting growth and tech empowerment.

Sri Lanka has also gained major global support, for example, a $1 billion World Bank loan. This shows the world’s trust in Sri Lanka’s recovery and growth plans. It’s a step towards building a vibrant digital economy.

Having Hans Wijayasuriya as the Chief Digital Economy Advisor is crucial for Sri Lanka. His insight and strategy are key to bringing in a digital age of success. He’s expected to blend economic strength with tech innovation seamlessly.

Hans Wijayasuriya’s Legacy in Telecommunications and Digital Solutions

Dr. Hans Wijayasuriya has led for over 30 years in the Axiata Group. He has made a big impact on global mobile communication. This is shown by his GSMA Chairman’s Award in 2024. He now focuses on Sri Lanka’s digital economy growth. By being the Chief Advisor to the President on Digital Economy, his telecommunications expertise will help the country. Sri Lanka faces challenges like the need for skilled software experts which it currently lacks. Dr. Wijayasuriya is key in meeting the IT industry’s growing demands.

To improve the IT workforce, there is a focus on digital innovation. This aims to boost the economy and stop the brain drain by offering good jobs to the young and encouraging them to start businesses. Dr. Wijayasuriya’s work is seen in Dialog Axiata and Axiata Digital Labs. These efforts show his lasting effect on Sri Lanka’s telco and digital areas. He advises the nation to use innovation to enhance international trade. This will help with currency issues and reduce the banking sector’s reliance on the falling rupee.

Sri Lanka is changing its laws, with the 21st Amendment passed. This shows its commitment to fair laws and chances for everyone. The nation is trying to improve in areas like banking and IT. Groups like the Commonwealth Union Ltd. and Appé Lanka help poor communities in Sri Lanka. The President’s Media Division says Dr. Wijayasuriya’s role is very important. As Sri Lanka plans to dissolve its Parliament for elections, it looks forward to new laws and policy changes.

Sri Lanka’s ‘Visit Sri Lanka’ Plan Aims to Attract 5M Tourists

Sri Lankan President Ranil Wickremesinghe has unveiled a new tourism strategy called ‘Visit Sri Lanka’. The plan aims to attract 5 million tourists, focusing on 2.5 million high-end visitors. This approach is expected to boost the travel industry and drive economic growth.

The strategy will launch in August or September. It aims to revitalize the tourism sector and expand the economy. This innovative approach to tourism promotion is expected to yield positive results.

President Wickremesinghe stressed promoting Sri Lanka as a tropical destination with diverse culinary experiences. The strategy will highlight culinary tourism, focusing on fusion food from Asia and Europe. This approach aims to attract more tourists to the country.

The government plans to establish a Culinary School with private sector and travel industry partners. This school will enhance the hospitality sector’s capabilities. It will also upskill the workforce in tourism and culinary tourism.

Indian estimates suggest Sri Lanka can accommodate up to 10 million tourists. This potential is especially high for visitors from Asia and the Indian Ocean region. The ‘Visit Sri Lanka’ plan is a crucial step towards realizing this potential.

Sri Lanka aims to become a top destination for travelers worldwide. Innovative marketing strategies and sustainable development are key to this goal. These efforts will help Sri Lanka’s tourism sector recover, despite recent challenges.

Key Takeaways

President Ranil Wickremesinghe’s ‘Visit Sri Lanka’ plan aims to attract 5 million tourists, with a focus on 2.5 million high-end visitors.
The strategy emphasizes promoting Sri Lanka as a tropical destination with diverse culinary experiences, highlighting fusion food from Asia and Europe.
The government plans to establish a Culinary School in collaboration with the private sector and travel industry to enhance the hospitality sector’s capabilities.
Sri Lanka has the potential to accommodate up to 10 million tourists, particularly from Asia and the Indian Ocean region.
Innovative marketing strategies and a focus on sustainable development are key to achieving remarkable recovery in Sri Lanka’s tourism sector.

President Ranil Wickremesinghe Unveils Ambitious Tourism Strategy

President Ranil Wickremesinghe has revealed a bold tourism plan for Sri Lanka. The goal is to attract 5 million tourists, with hopes of reaching 7.5 million in the future. A new ‘Visit Sri Lanka’ initiative will launch in August or September.

New ‘Visit Sri Lanka’ Plan to Launch in August or September

The ‘Visit Sri Lanka’ plan is nearly complete. It will be officially unveiled soon. This initiative aims to boost tourism and grow the country’s economy.

Focus on Attracting 2.5 Million High-End Visitors

The strategy targets 2.5 million high-end visitors out of 5 million tourists. Sri Lanka aims to appeal to wealthy travelers by offering sustainable, quality experiences. This approach justifies higher rates and attracts a more affluent market.

Year	Target Number of Tourists	High-End Visitors Goal
Upcoming Year	2.5 million	1.25 million
Future Target	5 million	2.5 million
Aspirational Goal	7.5 million	3.75 million

Potential to Accommodate 10 Million Tourists from Asia and Indian Ocean Region

Indian estimates suggest Sri Lanka can host up to 10 million tourists. This potential focuses on visitors from Asia and the Indian Ocean region. Sri Lanka plans to use its prime location and develop niche markets.

By doing so, the country aims to become a top tourism destination. This strategy could solidify Sri Lanka’s position in the global travel industry.

Boosting Culinary Tourism and Skill Development

Sri Lanka aims to become a top culinary tourism destination. The government sees its potential for attracting high-end visitors and sustainable tourism growth. A culinary school will be established to enhance hospitality skills.

The country will showcase its rich culinary heritage to food enthusiasts worldwide. The school will train personnel in Asian fusion food and European cuisine. This initiative will create opportunities for local communities and support sustainable tourism.

Diverse Culinary Experiences

Sri Lanka’s cuisine is a flavorful mix influenced by history and culture. Visitors can explore a wide range of culinary experiences. From spicy curries to fresh seafood, the country offers many must-try dishes.

Dish	Description
Rice and Curry	A staple meal featuring steamed rice served with various curries, vegetables, and condiments
String Hoppers	A popular breakfast dish made from steamed rice noodles, often served with curry and sambal
Lamprais	A Dutch-influenced dish consisting of meat, rice, and various accompaniments baked in a banana leaf
Kottu Roti	A street food favorite made by chopping roti (flatbread) with vegetables, eggs, and meat or seafood

Skill Development in Hospitality Services

The culinary school will boost skill development in hospitality services. It will train personnel in food preparation, presentation, and service. This investment will improve the overall visitor experience.

The school will benefit the tourism industry and local communities. It will provide valuable skills and job opportunities in hospitality. This initiative supports sustainable tourism practices and economic growth.

Sri Lanka’s ‘Visit Sri Lanka’ Plan Aims to Attract 5 Million Tourists

Sri Lanka’s tourism sector is bouncing back after facing multiple challenges. The ‘Visit Sri Lanka’ plan targets 5 million annual tourists. The Ministry of Tourism is finalizing a strategic plan up to 2025.

The plan is 95% complete. It focuses on reviving tourism and growing the economy. Innovative marketing and sustainable development are key priorities.

Revitalizing Tourism Sector and Expanding the Economy

About one million foreign visitors have arrived in Sri Lanka this year. The goal is to reach 1.5 million tourists by year-end. Plans are in place to attract more European and Middle Eastern tourists.

Tourism promotion efforts highlight the upcoming Asian Cup. These showcase Sri Lanka’s rich culture and diverse eco-tourism opportunities.

Remarkable Recovery Post-Multiple Crises with Innovative Marketing Strategies

Sri Lanka’s tourism sector has shown resilience after multiple crises. Free tourist visas until March for key markets have helped attract more visitors.

SriLankan Airlines is expanding its fleet and increasing flights. The airline serves 114 destinations in 62 countries. It plans new partnerships with Middle Eastern and South Asian carriers.

Year	Tourist Arrivals	Tourism Earnings
2018	2.5 million	$4.4 billion
2024 (First Half)	1.01 million	$1.5 billion
2024 (Target)	2.5 million	$4 billion
2026 (Target)	5 million	–

Efforts to Boost Year-Round Tourism and Sustainable Development

Sri Lanka aims to boost year-round tourism and promote sustainable development. Plans are underway to create night-time facilities in popular tourist spots. This will transform them into vibrant 24/7 hubs.

The government is exploring adventure travel and eco-tourism opportunities. The Central Province may become a sustainable tourism hub. Strict measures will target unfair pricing practices aimed at tourists.

Taxi associations will be formed to improve tourists’ convenience and safety. These efforts aim to enhance the overall visitor experience in Sri Lanka.

Conclusion

Sri Lanka’s ‘Visit Sri Lanka’ plan aims to attract 5 million tourists. President Ranil Wickremesinghe unveiled this ambitious strategy, set to launch in August or September. The plan targets 2.5 million high-end visitors and 10 million from Asia and the Indian Ocean region.

The strategy focuses on revitalizing tourism and expanding the economy. It showcases Sri Lanka’s recovery after multiple crises through innovative marketing. The country is also emphasizing culinary tourism and skill development.

Sri Lanka plans to promote itself as a tropical destination with diverse culinary experiences. It will establish a culinary school with private sector and travel industry support. Training personnel in hospitality will enhance the country’s appeal to food enthusiasts.

Sri Lanka boasts a rich array of tourist attractions. These include historical sites, national parks, biodiversity, and cultural festivities. Its strategic location connects vital air and sea routes between Europe and the Far East.

The global tourism industry accounts for 10% of GDP and employs one in ten jobs. Sri Lanka’s efforts to boost year-round tourism are crucial for economic growth. The ‘Visit Sri Lanka’ plan demonstrates commitment to revitalizing the tourism industry.

By setting ambitious targets and leveraging diverse attractions, Sri Lanka aims to become a leading destination. The country is poised to attract millions of visitors and contribute significantly to national prosperity.